Finance Link, Auckland

Finance Link operates as a regulated financial advisory and brokerage firm in New Zealand, connecting clients with a wide network of banks, non-bank lenders, and private finance providers. The company functions under the Financial Service Providers Register (FSPR) and adheres to the country’s financial advice regulations, ensuring full transparency through documented disclosure statements and conflict-of-interest policies. Finance Link’s advisers leverage industry expertise, lender relationships, and market insights to assess client needs and source suitable funding options, while managing the application process end-to-end. The business model is supported by lender-paid commissions, allowing clients to access advisory services without direct fees. In addition to supporting business owners and borrowers, Finance Link offers an Area Partner program that enables qualified financial advisers to build their own practice under the brand, supported by its compliance, marketing, and operational framework. This combination of regulated advisory processes, accessible service delivery, and lender partnerships positions Finance Link as a reliable facilitator of financial solutions across New Zealand.

• Auckland
• Waikato